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The School of Cyber Defense Competition 2026, organized by Tech Firm Technology LLC in collaboration with the Dubai Electronic Security Center (DESC), invites university students across the UAE to participate in a team format competition focused on analyzing real-world incidents and developing practical solutions. The competition culminates in a live final on 18 September 2026 at GISEC Global, Dubai Exhibition Centre, Expo City Dubai, where the top teams will compete for a total prize pool of AED 20,000. With a focus on artificial intelligence, cybersecurity, and emerging technologies, the competition aims to provide students with industry exposure and practical experience.
TCL, one of the leading consumer electronics brands in the world, has officially launched the VoxIN JetMax Air Conditioner in the UAE, a premium split AC system developed specifically for the extreme heat conditions of the Gulf. The system maintains reliable performance even when outdoor temperatures exceed 70°C, addressing one of the most common comfort challenges in UAE homes. The VoxIN JetMax integrates TCL’s AI energy-saving technology, which monitors and adjusts the system’s output automatically to maintain comfort while reducing unnecessary consumption.
Restaurant operator Papa Johns announced a major commercial partnership on Wednesday as Papa Johns teams up with Disney and Pixar for the release of Toy Story 5 across global markets. The promotional initiative marks the first time in the history of the animated film franchise that a major pizza delivery brand has secured an official partnership for a theatrical movie release. Designed to align with the upcoming worldwide premiere of the film on June 19, the joint campaign introduces specialized menu offerings, limited-edition merchandise drops, immersive experiential pop-up locations, and custom animation created specifically for international audiences.
The Big Idea: Consumer Choice Is the Most Valuable Signal in Modern Advertising
Digital advertising has long relied on inferred signals like browsing history. Truecaller Pulse replaces guesswork with declared choice, allowing brands to ask consumers directly what they want.
When consumers declare their intent, every part of a campaign; planning, targeting, and messaging becomes significantly smarter and more efficient.
Newszy: Riyadh, Saudi Arabia – Dun & Bradstreetrecently announced a collaboration with Anthropic to bring D&B risk data directly into Claude, in a…
Early deployments across global fashion brands have demonstrated up to 60% improvements in design productivity Newszy: Dubai, United Arab Emirates: Fynd,…
A first-of-its-kind full funnel solution built exclusively for direct advertisers that enables moving consumers from discovery to checkout in just…
Newszy: Dubai, UAE – Great Wall Motor (GWM) has strengthened its regional presence with the opening of its largest overseas showroom…
Newszy: EXEED, a global premium new energy technology brand, recorded a 28.26% quarter-on-quarter sales growth in the first two months of…
JustMarkets has identified a growing macroeconomic divergence between major global economies as one of the key forces currently shaping foreign…